About Us

The Jake Boutique Story

Back in 2020, Karen Akins had a vision to make fashion more fun, stylish, and affordable for families everywhere. Inspired by her grandchildren, she started Jake Boutique — a name created from the beginning of their names and a reminder that JAKE also stands for “Just About Kids Everyday.” What began with the challenge of finding adorable, cute, and affordable children’s clothing grew into a boutique that celebrates both kids and women with fashion that’s stylish, practical, and affordable. From playful kids’ outfits to chic women’s essentials, Jake Boutique is here to keep wardrobes fresh without breaking the bank.

A World Of Style

We’re one of the go-to affordable fashion boutiques online, but we don’t stop at kids’ clothes! Our collections include women’s clothing, accessories, and seasonal must-haves that elevate every outfit. Our Style Curators search high and low for timeless designs, quality fabrics, and fashion finds that make you look and feel amazing. Get ready for years of Jake Boutique style moments!

Global Style Squad

We’re like your fashion-forward friends, teaming up with trendsetters and suppliers to bring you pieces that blend affordability with flair. From everyday staples to statement looks, we’ve got a knack for creating collections that women and kids love to wear. Stick with us, and you’ll be stepping out in stylish clothing & accessories that feel made just for you.